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FranDevCo

LOTUSLEGAL

Website

Franchise Development

Web Design & Development

About The Project

Overhaul FranDevCo's website, creating a dynamic, visually appealing design that would effectively showcase its extensive portfolio of franchises.

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Challenge

FranDevCo, a premier franchise development company, approached me with the goal of revamping its online presence. Their existing website was designed and hosted on an outdated platform and they needed more functionality to effectively showcase their diverse portfolio of franchises while attracting and capturing leads. Understanding the importance of a modern, user-friendly website for their business, I took on the challenge to redesign and rebuild their website using Webflow, while also laying the groundwork for future scalability and growth.

Action

Collaborated closely with FranDevCo's team to develop a comprehensive content strategy and site architecture that would effectively organize and showcase their diverse portfolio of franchises.
Utilized Webflow's powerful design and development tools to create custom layouts, interactive elements, and seamless animations that enhanced the user experience and brought the brand to life.
Implemented a robust content management system in Webflow to streamline the process of adding, editing, and managing franchise listings, which ensures long-term ease of use and scalability for FranDevCo's internal teams.
Provided comprehensive training and documentation to FranDevCo's team, which empowered them to manage and update the website independently, while offering ongoing support and assistance as needed.

Results

A modern, visually stunning website that effectively showcases FranDevCo's diverse portfolio of franchises and conveys its brand identity and value proposition to visitors.
Improved user engagement and interaction, with intuitive navigation, dynamic content, and interactive features contributing to longer average session durations and lower bounce rates.
Increased efficiency and flexibility for FranDevCo's team using the Webflow CMS to enable easy management and updates to franchise listings, blog posts, and other content areas.
Positioned FranDevCo for future growth and expansion, with a scalable website architecture that will easily accommodate new franchises and content additions while maintaining consistency and brand integrity.
Strengthened the partnership between FranDevCo and myself, built on trust, collaboration, and a shared commitment to achieving their digital objectives through strategic web design solutions.

FranDevCo

LOTUSLEGAL

About The Project

Challenge

Action

Results

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